[PERSON]
Christel Delberghe
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Situations
European e-commerce market trends and challenges
2 clusters · 15 sources · last updated
Latest: European e-commerce faces fragmentation challenges
The European B2C e-commerce market reached a record 911 billion euros in 2025, a 7% nominal increase from 842 billion euros in 2024. According to the European E-commerce Report 2026, the inflation-adjusted real growth ra