[ORGANIZATION]
Circana, LLC
Featured in 2 tracked stories · first seen
Situations
US holiday advertising and consumer spending trends
2 clusters · 5 sources · last updated
Latest: U.S. consumers prioritize value in 2026 holiday spending forecasts
The 2026 U.S. holiday season is characterized by a strategic shift in advertising and a cautious approach to consumer spending. Advertisers are launching campaigns earlier, with pre-Labor Day launches nearly doubling yea
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Circana launches AI-powered Analysis Builder for Unify+
[TECHNOLOGY] · 6 sources ·