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Comcast Advertising
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Creator content migration to television and CTV
2 clusters · 4 sources · last updated
Latest: Universal Ads highlights creator migration to television
Media executives and companies are identifying a significant trend where content creators are migrating toward television and connected TV (CTV) environments. Spotter has advocated for the inclusion of ‘Creator TV’—def
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Comcast Advertising report shows multiscreen campaigns double return on ad spend
[BUSINESS] · 2 sources ·