< Back to situations

[ORGANIZATION]

Contagious

Featured in 1 tracked story · first seen

Situations

[ACTIVE] [BUSINESS] [GB]

Brand risk management during periods of uncertainty

2 clusters · 3 sources · last updated

Latest: Marketing leaders and founders navigate brand risk amid uncertainty

Research conducted by FleishmanHillard and Contagious, titled ‘The Chaos Advantage,’ examines how brands navigate risk during periods of economic and social uncertainty. A global survey of 1,000 senior marketing and comm