< Back to situations

[ORGANIZATION]

Daise Beauty

Featured in 1 tracked story · first seen

Situations

[QUIET] [BUSINESS] [AU] [CA] [NZ]

Beauty industry toyification and collectible trends

2 clusters · 7 sources · last updated

Latest: Beauty brands embrace ‘toyification’ trend with playful packaging

The beauty industry is increasingly adopting a trend characterized by the use of collectible items and playful packaging to engage younger consumers. Initially, brands such as Trouble Maker in Australia and DAISE in Cana