< Back to situations

[ORGANIZATION]

German beer industry

Featured in 2 tracked stories · first seen

Situations

[ACTIVE] [BUSINESS] [DE] [AT] [CH]

German beverage market moves toward low‑alcohol drinks

2 clusters · 7 sources · last updated

Latest: European Beer Market Shifts Toward Non‑Alcoholic Options

A large consumer study released in early August showed that Germany’s baby‑boomer generation is drinking far less alcohol than any other age group, with only 71 % having consumed alcohol in the past six months and an ave