[ORGANIZATION]
Hotel Premier Aqua
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Situations
US summer travel spending and seasonal shifts
6 clusters · 20 sources · last updated
Latest: Travel trends shift toward off-season trips and wellness
In mid‑July 2026, the American Hotel & Lodging Association reported that a majority of U.S. adults still planned summer vacations despite higher costs, with many opting for regional road trips (71%) and budget‑oriented h