[ORGANIZATION]
Like a Dragon
Featured in 4 tracked stories · first seen
Also covered in
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SEGA identifies growing non-player fan base for Like a Dragon
[BUSINESS] · 2 sources ·
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Sega reports female fans drive 60-70% of Like a Dragon merchandise sales
[BUSINESS] · 2 sources ·
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Sega defines non-playing fans as gamers under new transmedia strategy
[BUSINESS] · 9 sources ·