[PERSON]
US parents
Featured in 1 tracked story · first seen
Situations
US back-to-school spending trends
5 clusters · 16 sources · last updated
Latest: US back-to-school spending hits record $146.8 billion
July 2026 forecasts confirmed a record $146.8 billion total back‑to‑school spend, roughly $43.3 billion for K‑12 and $103.5 billion for college students. Early shopping accelerated: 62 % of families had purchased by earl