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Yuji Fujita

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Situations

[ACTIVE] [BUSINESS] [JP]

Japanese AI-driven owned media strategies

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Latest: KDDI and Japanese marketers map AI‑driven brand and event strategies

In late July 2026 Japanese agencies began formalising AI‑focused services for owned media. Dentsu Digital announced a new “Next‑Generation Owned Media Strategy & Build Support” offering, designed to help companies create