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[SITUATION] · [QUIET] · [CULTURE]
2 clusters · 18 sources · 9 days · First seen · Last updated
Argentina online gambling awareness campaigns
Overview
In Argentina, efforts to address the risks of online gambling and addiction have expanded through various awareness campaigns. The Consejo Publicitario Argentino, working with Ogilvy and Bucle IA Estudio, launched the ‘Parece un juego, pero es una trampa’ (It looks like a game, but it is a trap) initiative. This campaign focuses on the rising prevalence of gambling among adolescents and young people, using audiovisual metaphors to illustrate how betting platforms can displace social bonds.
Following this, the Chubut Government introduced the ‘Apostar no es un juego’ (Betting is not a game) program. Organized by the Social Assistance Institute and the Ministry of Education, this campaign specifically targets high school students in Trelew, Rawson, and Gaiman to raise awareness regarding the dangers of addiction and illegal online betting platforms.
Entities
COPAT 3D 2026 · Bucle IA Estudio · Chubut · Agencia de Innovación Fueguina · Consejo Publicitario Argentino
Timeline
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[CULTURE] 3 sourcesConsejo Publicitario Argentino launches online gambling awareness campaign
The Consejo Publicitario Argentino and Ogilvy have launched a campaign to warn adolescents about the risks of online gambling and its deceptive mechanisms.
Sources
adnsur.com.ar · airelibre.com.ar · cadizcf.com · cedarnews.net · contextosfueguinos.com · elaconquija.com · fmdellagoesquel.com.ar · fmpatagoniamadryn.com.ar · insiderlatam.com · lainformativa.com.ar · lamuy.com.ar · lanacionweb.com · lapostacomodorense.com.ar · radioamanecer.com.ar · radiomagallanes.cl · reporteaustral.com.ar · surenio.com.ar · totalmedios.com