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Argentine wine industry: market, regulatory, and export news
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2026-08-18 04:26 UTC → 2026-09-09 18:34 UTC ·
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Argentine wine industry market industry: market, regulatory, and regulatory shifts export news
The Argentine wine industry is undergoing both navigating significant market and shifts, regulatory shifts. changes, and a decline in global competitiveness. Market data from the National Institute of Viticulture (INV) indicates shows a significant change transition in consumer preferences, with non-varietal wines seeing a increasing by 13.9% increase in the first half of the year. to reach a 71.7% market share. This growth has seen non-varietal market share rise to 71.7%, while offset a 24.5% decline in varietal wines declined to 25.2%. Additionally, production wines. Packaging trends reflect this shift toward accessibility, as tetra brik volumes rose by 8.6% while bottle volumes fell by 2.4%. Production is also diversifying into different grape varieties like Bonarda and expanding into Cabernet Franc, with new viticulture emerging in southern regions. regions such as Chubut. Simultaneously, the administration of President Javier Milei Milei’s administration is moving advancing a bill to deregulate the sector by amending amend the General Wine Law. Law to reduce state oversight. The proposed legislation aims proposal seeks to loosen the legal definition of wine and reduce state oversight. Key provisions include by removing requirements that wine it be made from ‘fresh grapes’ or produced in specific areas, and eliminating the mandate to bottle wine at the harvest site. Critics warn these changes could decouple production from harvest cycles and impact grape grower prices. The reform would also shift the INV’s role to focus on to the final bottled product rather than intermediate production stages. Compounding these shifts, a report by the Mediterranean Foundation’s IERAL indicates a decline in Argentina’s global market share, projected to drop to 2.1% by 2025 from 4.7% in 2008. In Mendoza, bottled varietal exports in 2026 were 36% lower than in 2010. The report attributes this decline to logistics, production costs, and commercial strategies, noting that Argentina has lost ground even in key markets like Brazil and the United States.
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- 2026-09-09 18:34 UTC Argentine wine industry: market, regulatory, and export news
- 2026-08-18 04:26 UTC Argentine wine industry market and regulatory shifts
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