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[SITUATION] · [QUIET] · [BUSINESS]

2 clusters · 2 sources · 22 days · First seen · Last updated

Balkans home‑goods discount promotions

Overview

In early July 2026, Croatian retailer Lesnina announced a clearance sale in Zagreb, cutting prices on furniture and home décor items by up to 70%. Later in the month, Serbian branch of Zara Home launched a seasonal discount on its luxury bedding range, offering reduced prices on linen, cotton, satin and washed‑linen collections, as well as decorative pillows, throws and blankets.

Both promotions targeted consumers seeking to refresh their interiors at lower cost, reflecting a broader trend of aggressive price‑cutting by home‑goods retailers in the region.

Entities

Zara Home · Serbia

Timeline

  1. 22 days ago

    [BUSINESS] 2 sources
    Zara Home cuts prices on luxury bedding in Serbia

    Zara Home discounts luxury bedding, pillows and throws in Serbia, offering natural‑fabric sets in neutral tones that quickly sell out during the seasonal sale.

  2. about 1 month ago

    [BUSINESS] 2 sources
    Lesnina cuts furniture and home décor prices up to 70% in Zagreb

    Lesnina in Zagreb offers up to 70% off on furniture and décor, including a Novel chair at €79, Kate bedding at €15, and discounted curtains, while stocks last.

Sources

lepotaizdravlje.rs · sandzaklive.rs