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[SITUATION] · [QUIET] · [BUSINESS]
2 clusters · 4 sources · 4 days · First seen · Last updated
Bradesco Individual Educational Insurance rollout
Overview
In late July 2026, Bradesco Vida e Previdência and Bradesco Saúde introduced a new Individual Educational Insurance at the União dos Corretores de Seguros (UCS) broker forum. The stand‑alone policy offers up to R$ 5 million in coverage for death, disability, loss of income, repeat‑year, graduation and pre‑vestibular expenses, plus parental guidance and nutrition support. It is sold directly by the financial responsible rather than through collective school‑linked schemes.
A week later, Bradesco Seguros promoted the product at a breakfast event in Rio de Janeiro, where senior executives outlined its benefits and sales strategies for brokers. The insurer also used the Expert XP 2026 conference in São Paulo to showcase the educational insurance alongside its broader financial‑planning portfolio, engaging investors, advisors and clients.
These coordinated activities illustrate Bradesco’s effort to expand its insurance offerings in the education segment and deepen relationships with brokers and market participants.
Entities
Ney Ferraz Dias · Augusto Esteves · Karen Nichel · Bradesco Seguros · Anderson Mundim
Timeline
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14 days ago
[BUSINESS] 2 sourcesBradesco Seguros boosts outreach with education insurance breakfast and Expert XP showcaseBradesco Seguros promoted its Individual Educational Insurance at a Rio breakfast and later showcased its portfolio at the Expert XP 2026 conference in São Paulo.
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18 days ago
[BUSINESS] 2 sourcesBradesco launches Individual Educational Insurance at UCS broker forumBradesco Vida e Previdência and Bradesco Saúde unveiled a new Individual Educational Insurance offering up to R$5 million coverage at the UCS “Trocando Ideias” broker event on July 28, emphasizing broader life‑
Sources
agenciasegnews.com.br · revistaapolice.com.br · revistaseguradorbrasil.com.br · revistasegurototal.com.br