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BNPL growth, essential spending, and merchant risks
Overview
Buy‑now‑pay‑later (BNPL) has shifted from a niche add‑on to an expected checkout option. Providers advance the full sale amount to merchants, charging higher per‑transaction fees, while early placement on product, category or cart pages lifts average order values and conversion rates. A July 2026 study found a 4.4% sales increase and that 81% of users spend more when financing is shown, with 43% abandoning carts when BNPL is unavailable. Retailers must adapt operations, reconciling settlements that differ from card payments, processing refunds through the BNPL provider, and training support staff on the new workflow. The rapid expansion is generating debt‑related pressures. In the United States, BNPL originated about $157 billion of consumer credit in 2025, up from $116 billion in 2024. Usage continues to broaden into everyday spending, including groceries, food delivery, and apparel. While Affirm has reported revenue lifts of up to 14% for certain merchants, the integration of overlapping installment plans can lead to a difficult-to-manage cycle of due dates, fees, and overdrafts. As cost-of-living pressures rise, BNPL is increasingly used for essential expenses. In the United States, a LendingTree survey indicates that 29% of BNPL users now use the service to purchase groceries, a significant increase from 14% two years ago, with 54% of users reporting they need these loans to “make ends meet.” This trend is expanding globally; in Italy, usage has grown from 4% of families in 2022 to approximately 30% today, according to Banca d'Italia. In Indonesia, the rise of BNPL has prompted companies like PT Indodana Multi Finance to implement integrated technology-based compliance frameworks to manage credit quality and protect users. Recent research from Federal Reserve economists indicates that U.S. consumer spending on BNPL plans exceeded $160 billion last year.
Entities
Affirm · Klarna · Federal Reserve · PayPal · LendingTree
Claims
What the coverage asserts, and how many sources carry each claim.
- [● 2 SOURCES] Nearly 30% of buy now, pay later users reported using the service for grocery purchases, a 14% increase from the previous year. praisehouston.com · hotspotatl.com
- [● 2 SOURCES] Approximately 23% of respondents used BNPL loans for medical, dental, or veterinary services. praisehouston.com · hotspotatl.com
- [● 2 SOURCES] Affirm has launched pilot programs that allow users to utilize BNPL loans to pay for rent. praisehouston.com · hotspotatl.com
- [● 2 SOURCES] Affirm's rent payment pilot requires a monthly membership fee ranging from $35 to $50. praisehouston.com · hotspotatl.com
- [● 2 SOURCES] Americans borrowed $160 billion in BNPL loans in 2025, which is double the amount from two years prior. praisehouston.com · hotspotatl.com
- [● 2 SOURCES] More than $96 billion in BNPL loans were issued without interest. praisehouston.com · hotspotatl.com
- [● 2 SOURCES] Nearly half of BNPL users reported making late payments within the last year. praisehouston.com · hotspotatl.com
Timeline
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[BUSINESS] 3 sourcesUS consumer spending on ‘buy now, pay later’ exceeds $160 billion
Federal Reserve research reveals Americans spent over $160 billion on ‘buy now, pay later’ services last year, with rising use for essential costs like groceries and rent.
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[BUSINESS] 5 sourcesGlobal rise in Buy Now, Pay Later usage for essential goods
Buy Now, Pay Later (BNPL) usage is rising globally, with consumers increasingly using installment services for essentials like groceries and rent rather than just luxury items.
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[BUSINESS] 4 sourcesBNPL usage rises for essential expenses like rent and groceries
Consumers are increasingly using ‘buy now, pay later’ services to fund essentials like groceries and rent, as BNPL borrowing in the US reached $160 billion in 2025.
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[BUSINESS] 11 sourcesBNPL loan usage rises for essential expenses like rent and groceries
Consumers are increasingly using 'buy now, pay later' loans to pay for essentials like groceries and rent, as BNPL borrowing in the US reached $160 billion in 2025 amid rising late payment rates.
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[BUSINESS] 2 sourcesBuy Now, Pay Later market grows as pricing models shift
BNPL usage is surging in the U.S., but economic models suggest the service may inadvertently raise sticker prices for all shoppers as retailers offset financing fees.
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[BUSINESS] 2 sourcesAffirm sees rising BNPL demand amid U.S. inflation
Affirm Holdings reports a 41% surge in zero-interest installment loans as U.S. consumers use BNPL services to manage inflation and rising costs.
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[BUSINESS] 2 sourcesBNPL services face merchant fraud concerns amid new market competition
Merchants report rising fraud concerns regarding BNPL services, while new entrant Limepay seeks to disrupt the market with a retailer-focused, brand-centric payment solution.
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[BUSINESS] 4 sourcesBuy Now, Pay Later services expand into essential living expenses
Buy Now, Pay Later services are expanding from retail into essential costs like rent, utilities, and tuition, raising concerns about consumer debt and financial literacy.
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[BUSINESS] 2 sourcesConsumer credit expands to grocery shopping via installment plans
The 'Buy Now, Pay Later' trend is moving into essential sectors, with supermarkets in Rome offering installment plans for groceries to help consumers manage inflation and stagnant wages.
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[BUSINESS] 8 sourcesUS consumers turn to ‘buy now, pay later’ for essential expenses
US consumers are increasingly using ‘buy now, pay later’ services to afford essentials like groceries, rent, and utilities as inflation rises, leading to concerns over rising debt and default rates.
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[BUSINESS] 2 sourcesBNPL lenders expand into essential household utilities and medical costs
BNPL lenders are expanding into essential services like utilities, rent, and healthcare as consumers use installment plans to manage rising costs for groceries and medical expenses.
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[BUSINESS] 4 sourcesBuy now, pay later usage rises among U.S. consumers
BNPL usage among U.S. adults rose to 16% in 2025, as installment credit expands into everyday purchases, posing risks of debt mismanagement despite benefits for retailers.
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[BUSINESS] 2 sourcesBuy Now, Pay Later services expand into everyday consumer spending
Buy Now, Pay Later (BNPL) services are increasingly used for everyday essentials like groceries. Usage is rising globally, with significant growth in the US and Italy, amid concerns over consumer debt.
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[BUSINESS] 4 sourcesBuy Now, Pay Later financing gains popularity amid consumer caution
BNPL services let shoppers split purchases into interest‑free installments, but surveys show many U.S. users face debt and financial issues, prompting advice on monitoring balances and terms.
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[BUSINESS] 3 sourcesBNPL services fuel debt concerns in the United States and Malaysia
BNPL credit in the US surged to $157 billion in 2025, with rising delinquencies, while in Malaysia BNPL and personal loans have driven thousands of youth bankruptcies, prompting regulator warnings.
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[BUSINESS] 2 sourcesBNPL adoption drives higher average orders and conversion for online retailers
BNPL boosts online sales and basket size, with early placement increasing conversion; merchants receive upfront payment but pay higher fees and must manage new settlement and refund processes.
Sources
92q.com · abc7ny.com · aeroportosbrasil.com.br · americanbazaaronline.com · balleralert.com · brasilemfolhas.com.br · classixphilly.com · creditninja.com · dailydigest.ie · dinheirovivo.pt · diversity.social · em.com.br · es.digitaltrends.com · finopotamus.com · getuperica.com · hotspotatl.com · investmentwatchblog.com · keyt.com · kion546.com · kissrichmond.com · kosmo.com.my · krdo.com · kvia.com · lesaffaires.com · levante-emv.com · localnews8.com · marketbusinessnews.com · medcom.id · mobilepaymentstoday.com · money.it · mymotherlode.com · newmoney.gr · newstalkcleveland.com · newswire.net · ntr24.tv · nypost.com · oceansbeyondpiracy.org · praisehouston.com · pymnts.com · retailgazette.co.uk · revistanews.com.br · rocketnews.com · sapo.pt · savings.com.au · sgtreport.com · socialnews.xyz · southfloridareporter.com · theboxhouston.com
This summary has been updated 17 times: see revision history