[REVISION HISTORY]

Chery expands global EV, hybrid footprint and brand reach

Updated 37 times since CLSTR started tracking revisions of this situation.

What changed

2026-10-25 21:22 UTC → 2026-10-27 10:26 UTC · added ~~removed~~

Chery continues to expand its global electrified vehicle portfolio through targeted regional launches and strategic brand repositioning. Under its ‘Globalization 3.0’ plan, the company is evolving its brand architecture, including the repositioning of Jetour as a premium off-road ~~specialist. This shift, led by Executive Vice President Li Xueyong, distinguishes Jetour from~~ specialist and the ~~luxury-focused Exeed brand. A key model for this direction is~~ introduction of the ~~Jetour G700, a large ladder-frame plug-in hybrid SUV already being marketed in regions like Chile.~~ premium brand LEPAS, which recently unveiled its ‘AURA’ concept vehicle featuring ‘Leopard Aesthetics’. In Europe, Chery ~~unveiled a “For EU. For Family” strategy at the 2026 Paris Motor Show, aiming~~ is pursuing an ambitious roadmap to enter ~~all~~ 27 EU markets by ~~2027. The plan~~ 2027, aiming to increase sales from 100,000 units in 2026 to 300,000 units. This includes ~~launching~~ operating in 20 EU markets by the end of 2026. In Slovenia, importer Grand Automotive will introduce models including the Tiggo 4 Pro, Tiggo 7 Pro, Tiggo 8 Pro, and the flagship Tiggo 9 plug-in ~~hybrids in Italy by November 2026, followed by~~ hybrid. In Italy, the ~~compact electric Chery Q in 2027. Other regional expansions include~~ company is launching the Tiggo 8 ~~PHEV in Switzerland, the S08 i-DM in the Philippines~~ CSH Super Hybrid this November, a seven-seater plug-in hybrid with a total driving range exceeding 1,050 kilometers. Global operations are being supported by a push for localized R&D and ~~Brazil,~~ manufacturing. Executive Vice President Zhang Guibing announced plans for 26 local R&D centers worldwide, with 16 already operational, and ~~potential Tiggo X7 launches in~~ a goal to increase local manufacturing to 50 percent by the ~~UK.~~ end of 2026. In Indonesia, deliveries of the Chery Q electric vehicle have officially commenced. In China, the company recently debuted the ~~all-new~~ next-generation Tiggo 7 and ~~Tiggo X7 at~~ the ~~Chery Brand Night in Wuhu. The Tiggo 7 is a family-oriented SUV, while the~~ rugged Tiggo ~~X7 introduces a rugged, boxy design with a 700 mm water wading capacity.~~ X7. To demonstrate safety, Chery conducted a live public crash test of the Tiggo 7, showing the passenger compartment remained intact during a 50 km/h impact with a truck. Technologically, Chery is pursuing its ‘Yaoguang 2035’ vision ~~to become an AI-driven company, focusing on the ‘CheryMind’ large model, L4-level autonomous driving,~~ and ~~eVTOL aircraft.~~ expanding into intelligent lifestyle technologies through its robotics subsidiary, AiMOGA Robotics, which introduced the ‘Mobo’ humanoid robot.

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