[REVISION HISTORY]

Corporate Bitcoin treasury management trends

Updated 3 times since CLSTR started tracking revisions of this situation.

What changed

2026-10-06 03:09 UTC → 2026-10-06 07:10 UTC · added ~~removed~~

Strategy Inc. and Metaplanet have implemented significant updates to their corporate Bitcoin treasury strategies throughout the third quarter of 2026. In early September, Strategy Inc. expanded its holdings to 845,050 BTC following a US$ 370 million purchase. The company’s CEO, Phong Le, defended a strategy of selling Bitcoin units and repurchasing them at higher prices. Under new reporting methodologies, the company emphasizes net Bitcoin reserves, which were valued at approximately US$ 52.5 billion after accounting for obligations to preferred shareholders and convertible debt. By October, Strategy Inc. reported approximately $21 billion in unrealized Bitcoin gains for the third quarter, ~~with total~~ driven by a 43% rally in Bitcoin prices. Total holdings ~~reaching~~ reached 848,000 ~~BTC. This~~ BTC, which included a recent acquisition of 334 BTC for $28.7 million and a US$ 176 million expenditure to repurchase STRC preferred stock. During the same period, Strive accelerated its accumulation, purchasing 2,000 BTC for approximately $169 million between late September and early October. This brought Strive’s total holdings to 29,462 BTC, funded through SATA preferred stock and warrant exercises. Tokyo-listed Metaplanet increased its holdings to 44,000 BTC as of September 30. Metaplanet’s strategy involved selling 10,000 BTC to demonstrate liquidity and improve creditworthiness before repurchasing 11,000 BTC. The firm revised its capital allocation policy to maintain 85% to 90% of its total assets in Bitcoin.

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