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3 clusters · 12 sources · 6 days · First seen · Last updated

Crumbl Cookies and Minecraft collaboration

Overview

Crumbl has announced a limited-time dessert collaboration with the video game Minecraft, marking the brand’s first character licensing agreement. The themed menu features square, 8-bit-inspired desserts designed to resemble Minecraft biomes, blocks, and mobs.

Available in the United States and Canada through September 5, the lineup includes a Grass Block Cake, a Creeper Key Lime Sandwich, a Lemon Poppyseed Cookie, a Cherry Blossom Cookie, a Cookie Butter Cookie, and a Cookies & Cream Sandwich featuring an Enderman topper. The promotion also includes limited-edition packaging and collectible ‘Mystery Spoons’ with designs such as a diamond sword, wooden shovel, golden axe, and iron pickaxe.

Following the launch, early reviews of the menu have been mixed. Some critics have raised concerns regarding the texture and flavor of specific items, describing the grass block cake as having a ‘dry sponge and stiff, overly sweet frosting.’

Entities

Minecraft · Crumbl · Crumbl Cookies

Timeline

  1. 19 days ago

    [BUSINESS] 3 sources
    Crumbl launches limited-time Minecraft dessert collaboration

    Crumbl has released a limited-time Minecraft-themed dessert menu featuring six square, 8-bit-inspired treats, though early consumer reviews have been mixed regarding texture and flavor.

  2. 21 days ago

    [BUSINESS] 6 sources
    Crumbl partners with Minecraft for limited-time dessert collaboration

    Crumbl has launched its first character license collaboration with Minecraft, offering a week-long menu of square desserts inspired by game elements like Creepers and Grass Blocks in the US.

  3. 24 days ago

    [BUSINESS] 3 sources
    Crumbl Cookies launches Minecraft-themed dessert collaboration

    Crumbl Cookies is launching a Minecraft-themed dessert menu from August 31 to September 5 in the US and Canada, featuring six character-inspired treats and collectible mystery spoons.

Sources

census.gov · dexerto.com · diningandcooking.com · geeksandgamers.com · gonintendo.com · joygame.com · sourcetrail.com · techeblog.com · technice.com.tw · thepopinsider.com · thetakeout.com · thetoyinsider.com

This summary has been updated 1 time: see revision history