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2 clusters · 2 sources · 15 days · First seen · Last updated

Disney+ subscription expansion and promotions in Europe

Overview

Disney+ has implemented various promotional pricing strategies and service expansions across European markets. In Italy, the service offered discounted six month plans, including a Standard plan with advertisements starting at 5.99 euros per month and a Premium plan with a 25 percent discount.

In Greece, the service expanded through partnerships with MagentaTV, part of the Telekom Group. These new bundled packages integrate Disney+ content with MagentaTV Cinema or MagentaTV Full, with monthly costs starting at 19.90 euros for a 12 month commitment.

Entities

Disney+ · Google · Telekom Group · MagentaTV · Greece

Timeline

  1. [BUSINESS] 2 sources
    Disney+ expands service offerings and promotional pricing in Europe

    Disney+ is launching new bundled service packages with MagentaTV in Greece and offering discounted six-month subscription plans in Italy.

  2. [TECHNOLOGY] 2 sources
    Disney+ and Google offer subscription updates and trials

    Disney+ is offering up to 25% off six-month subscription plans, while Google's Gemini Pro trial features restrictions on AI models and YouTube Premium Lite benefits compared to paid tiers.

Sources

protothema.gr · punto-informatico.it