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Ecuadorian culinary and tourism promotion

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2026-09-22 06:14 UTC → 2026-09-25 00:03 UTC · added ~~removed~~

Ecuador is implementing various initiatives to promote its national culture, gastronomy, and tourism on an international scale. Culinary efforts include the launch of the second Guayaquil Food Show, which features the 2026 National Gastronomy Cup for Young Talents and Ecuadorian qualifiers for the World Tapas Championship. Furthermore, the province of Manabí is set to host the first American edition of the Young Chef Award in October 2026, an event focused on sustainable cooking and cultural identity. In the tourism sector, authorities are utilizing international forums to expand market presence. The TravelMart LatinAmerica 2026 event in Quito is facilitating commercial contacts for over 170 industry participants, including the “Visit Azuay” initiative which highlights local artisanal heritage and gastronomy. Additionally, efforts are being directed toward the Canadian market through participation in the Adventure Travel World Summit in Québec to promote adventure experiences such as volcano trekking and bird watching. Expanding its culinary and agricultural promotion, Quito hosted The Global Coffee Fair from September 18 to 20, 2026. The event aimed to connect producers, roasters, and consumers while promoting the Ecuadorian coffee industry through barista competitions and showcases from growers in the Chocó Andino reserve. A central highlight was the South America’s 100 Best Coffee Shops 2026 gala, marking the first time Ecuador hosted this regional announcement. During the event, 30 Ecuadorian establishments participated in the regional competition. Following the gala, the rankings revealed that Chile’s Eco Mapu Coffee was named the best in the continent. The regional results included 15 establishments from Ecuador, notably Fankø, which ranked second globally. The selection process involved over 300 expert judges evaluating criteria such as coffee quality, barista expertise, and sustainability. In the wake of the fair, Ecuadorian producers continue to seek international exposure.

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