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EU enforcement against Google

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What changed

2026-07-26 10:42 UTC → 2026-07-26 16:52 UTC · added ~~removed~~

On 24 July 2026 the European Commission ~~issued~~ imposed a record €890 million (about $1 billion) ~~DMA~~ fine ~~against Google—€460~~ on Google under the Digital Markets Act – €460 million for self‑preferencing in ~~Search, now detailed as giving its own shopping, flights, hotels, travel and sports results priority,~~ Search and €430 million for anti‑steering limits on the Play Store that barred developers from directing users to cheaper external payment options. The Commission said Google ~~has 60 days~~ gave its own shopping, travel, hotel and sports services priority and forced competing services lower in rankings. Google was ordered to ~~adjust~~ bring its search ~~rankings~~ and ~~Play Store policies,~~ app‑store practices into compliance within 60 days or face daily penalties of up to 5 % of its worldwide turnover. ~~The company~~ Google’s general counsel Kent Walker warned the mandated changes could reduce product quality and user experience, while Commission Vice‑President Teresa Ribera stressed that the best products should succeed on merit, not because they belong to the gatekeeper. Google announced it will appeal, ~~and~~ began testing the required ~~modifications,~~ modifications such as allowing external ~~offers.~~ offers, and faces additional sanctions if it fails to comply. The penalty adds to more than €10 billion in EU fines against Google ~~over the past decade~~ since 2017 and ~~underscores~~ demonstrates the Commission’s ~~readiness~~ willingness to enforce the DMA, a development likely to ~~influence~~ shape competition policy worldwide and ~~shape~~ affect EU‑U.S. digital‑trade relations amid broader geopolitical tensions.

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