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Global paint brand color trend announcements

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2026-08-28 17:17 UTC → 2026-09-19 07:27 UTC · added removed

Major paint brands and color authorities have begun announcing color trends and selections for the 2026 and 2027 periods. Sherwin-Williams previously named ‘Universal Khaki’ as its 2026 Color of the Year, describing it as a warm, earthy mid-tone neutral. Year. Looking toward 2027, Valspar selected ‘Cottage Door’, a mid-tone blue characterized as a ‘colorful neutral’ intended to foster comfort and authenticity. neutral’. Dulux is also preparing to unveil its 2027 Colour of the Year and design forecast. forecast via a webinar on September 8. Senior Designer Dawn Scott will present the hero color and its influences, supported by three palettes: ‘Play’, focusing on spontaneity; ‘Treasure’, which is richer and more layered; and ‘Sensory’, which emphasizes natural materials and everyday rituals. Research suggests the upcoming these trends are driven by a global desire for connection, highlighting a tension between the need for ‘calm refuges’ and ‘expressive, personal spaces’. The Dulux forecast includes three distinct palettes: ‘Play’, focusing on spontaneity; ‘Treasure’, which is richer In a broader industry shift, Pantone has introduced 224 new colors to its Pantone Matching System, reflecting a move toward maximalism and more layered; emotional expression through bold hues like citrus yellows and ‘Sensory’, which emphasizes natural materials. mystical purples. Within the paint industry, green tones have emerged as a primary trend for 2027. Sherwin-Williams has selected ‘Aipo’, a soft, luminous green with yellowish nuances, to promote balance. AkzoNobel’s ColourFutures study has chosen ‘Pedra Natural’, a grayish-green intended to create well-being, while Lukscolor has identified ‘Redon’ as a key shade for the upcoming year.

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  1. 2026-09-19 07:27 UTC Global paint brand color trend announcements
  2. 2026-08-28 17:17 UTC Global paint brand color trend announcements

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