[REVISION HISTORY]

Indian festive season consumer and gifting trends

3 recorded revisions of this situation.

What changed

2026-11-02 09:51 UTC → 2026-11-04 00:38 UTC · added ~~removed~~

During the festive season in India, consumer trends focus on budget-friendly gifting and traditional accessories for celebrations such as Navratri and Diwali. For Navratri, gifting options emphasize tradition and practicality, including items like colorful glass bangles, oxidized jewelry, hand-painted clay diyas, and mini pooja thalis. Other suggestions include succulents, scented candles, and small hampers containing sweets or dry fruits. As Diwali approaches, shopping trends shift toward festive gifting and versatile ethnic fashion. Gifting includes edible hampers from brands like Farmley and Happilo, alongside brass decor. Fashion trends highlight jewel-toned coordinated family outfits and accessories like embroidered juttis, with a focus on using accessible labels to manage costs. Recent developments show a broadening of gifting categories as the season progresses. While budget-conscious shoppers continue to utilize accessible labels like Libas and GoSriKi for ethnic wear, demand is expanding into high-end sectors. Jewelry remains a major category, featuring diamond and platinum pieces from brands such as Candere by Kalyan. Technology has also emerged as a significant focus, with recommendations including smartphones like the boltt Ace 5G and wearable devices like the Apple Watch Series 12. Home decor trends include traditional items such as Laxmi Pawla, Rangoli stickers, and torans, though retailers have noted a 20 percent price increase due to rising raw material costs. Other lifestyle trends include heritage textiles like Banarasi and Bandhani, luxury fragrances, and practical men’s gifts such as bar accessories and travel gear. Recent focus has also shifted toward specific festive occasionwear, such as statement Chogas and V-neck kurtas, alongside curated seasonal scents like Memo Paris’s Madurai, which uses notes of jasmine, marigold, and turmeric to evoke temple cities. Deepavali celebrations have expanded to include a blend of heritage and modernity in fashion.

Versions

Select a version to see what changed compared to the one before it.