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Institutional investment in Booking Holdings

Updated 1 time since CLSTR started tracking revisions of this situation.

What changed

2026-08-15 10:27 UTC → 2026-08-24 07:25 UTC · added removed

Recent SEC filings indicate a significant and broad increase in institutional investment in Booking Holdings Inc. Inc., with institutional investors and hedge funds collectively owning approximately 92.42% of the company’s stock. During the second quarter, several firms reported substantial growth in their positions. Trust Co of Kansas raised its stake by 3,156.9%, acquiring 28,980 additional shares for a total of 29,898 shares valued at approximately $5,329,000. Johnson Investment Counsel Inc. boosted its position by 2,300.3%, purchasing 38,875 shares for a total of 40,565 shares valued at $7,230,000. Other significant increases were reported by Tema ETFs LLC increased holdings by 2,669.0%, (2,669.0%), Trust Asset Management LLC by 2,340.9%, and (2,340.9%), Petredis Investment Advisors LLC by 2,335.7%. Other entities, including Life Cycle Investment Partners Ltd (2,335.7%), and Rit Capital Partners PLC, acquired new stakes. Institutional investors J. Stern & Co. LLP (191,965.8%). New and hedge funds collectively own expanded positions have been established by several major global entities. BlackRock Inc. reported an investment valued at over $11.6 billion, while Deutsche Bank AG acquired a stake of approximately 92.42% $1.69 billion. Other new stakeholders include Bank of New York Mellon Corp, Mitsubishi UFJ Asset Management Co. Ltd., Kiltearn Partners LLP, and Ally Financial Inc., the company's stock. Additional filings show Trust Co latter of Kansas raised its stake by 3,156.9% and Johnson Investment Counsel Inc. boosted its position which purchased 20,000 shares valued at roughly $3,565,000. Additional institutional activity includes adjustments by 2,300.3% during the second quarter. Other firms, such as Vanguard Group Inc., State Street Corp, Price T Rowe Associates Inc. MD, Brighton Jones LLC, and J. Stern & Co. LLP, also reported increases in their holdings. Sivia Capital Partners LLC. Recent analyst activity following these developments includes price target adjustments from Citigroup, Wedbush, and Susquehanna.

Versions

  1. 2026-08-24 07:25 UTC Institutional investment in Booking Holdings
  2. 2026-08-15 10:27 UTC Institutional investment in Booking Holdings

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