[REVISION HISTORY]

Jalen Brunson launches Thirty Third Management Group

Updated 1 time since CLSTR started tracking revisions of this situation.

What changed

2026-09-21 15:46 UTC → 2026-09-23 00:08 UTC · added ~~removed~~

NBA player Jalen Brunson has launched Thirty Third Management Group, a New York-based, family-owned brand advisory firm. The company is named in honor of Brunson being selected 33rd overall in the 2018 NBA Draft. The firm will manage Brunson’s off-court business ventures and provide advisory services to professional athletes, corporate executives, entrepreneurs, and philanthropic foundations. Leadership includes Brunson’s mother, Sandra Brunson, as president, and his sister, Erica Brunson, who will lead efforts in the women’s professional sports sector, which the firm identifies as a “historically underserved” category. The company also intends to focus on the Name, Image, and Likeness (NIL) market for college athletes. Following a period in which he led the New York Knicks to an NBA championship and earned Finals MVP honors, Brunson announced further professional milestones. He is scheduled to host the Season 52 premiere of ‘Saturday Night Live’ on September 26, 2026. He will be the first Knicks player to host the program and the first active NBA player to do so since LeBron James in 2007.

Versions

Only revisions since CLSTR began indexing content versions appear here. Select a version to see what changed compared to the one before it.