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[SITUATION] · [ACTIVE] · [BUSINESS]
2 clusters · 2 sources · 16 days · First seen · Last updated
Lawson new product launches in Japan
Overview
Lawson has introduced several new food products across different regions of Japan in October 2026.
In the Tohoku region, the retailer launched two varieties of ‘Kinno Pan’ products developed with students from Kanaashi Agricultural High School. These items, including a pancake with apple jam and mascarpone cheese cream and a sweet potato variety, became available at 1,175 stores starting October 13.
Following this, Lawson released three Asian-inspired items in the Kanto-Koshinetsu region on October 27. The new menu includes a Sundubu Jjigae rice bowl, a Korean street food-inspired chicken sandwich, and a spicy Gapao Rice. Customers in the target region can access discounts for these items via the Lawson mobile app through November 9.
Entities
Timeline
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[BUSINESS] 2 sourcesLawson launches new Asian-inspired food items in Japan
Lawson has launched three new Asian-inspired food products, including Sundubu Jjigae and Gapao Rice, exclusively in Japan's Kanto-Koshinetsu region.
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[BUSINESS] 2 sourcesLawson to launch new ‘Kinno Pan’ products in Tohoku region
Lawson is releasing two new ‘Kinno Pan’ products, co-developed with Kanaashi Agricultural High School students, at Tohoku stores starting October 13.
Sources
ascii.jp · weekly.ascii.jp