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Lidl retail and service expansion in UK, Ireland, and Latvia

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2026-10-05 11:06 UTC → 2026-10-07 13:54 UTC · added ~~removed~~

Lidl retail and service expansion in UK UK, Ireland, and ~~Ireland~~ Latvia

Lidl has expanded its service offerings in Ireland through the launch of Lidl Connect, a mobile telecommunications service. Developed in partnership with 1Global and utilizing the Eir network, the service is managed via the Lidl Plus app and offers plans including unlimited 5G data, calls, and texts to Irish and UK networks. In the United Kingdom, Lidl GB is pursuing a £600 million investment strategy to open more than 50 new stores within the current financial year. This follows a period of significant financial growth, with the company reporting revenues of £13 billion for the year ending February 2026 and a 31% increase in pre-tax profit. These developments have contributed to Lidl GB becoming the fifth-largest grocery chain in the UK by value market ~~share.~~ share, recently overtaking Morrisons. Recent strategic moves in the UK include a £400 million investment in price cuts ahead of the Christmas trading period. The company is also focusing on its Deluxe premium range, which saw a 12% increase in sales, and its Lidl & Go mobile self-scanning service. Additionally, Lidl is expanding its presence in Latvia, where it has invested over 420 million euros to establish 39 stores across 16 cities and a logistics center serving Latvia and Estonia.

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