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Lidl summer and seasonal retail promotions in Balkans and GR

Updated 5 times since CLSTR started tracking revisions of this situation.

What changed

2026-09-14 07:05 UTC → 2026-10-19 07:32 UTC · added removed

Lidl began a regional summer promotion campaign in late July 2026. In Serbia, the retailer launched a limited-time personal-care offer featuring a CIEN Beauty trimmer and an Oral-B toothbrush-toothpaste combo. Simultaneously, the Croatian chain Građa ran a 20% + 20% discount on white-goods and lighting from brands such as Končar, Gorenje, and Hisense through August 1. In Greece, Lidl released a series of seasonal brochures and flyers to drive Lidl’s promotional focus transitioned from summer sales. The initial July 27 brochure highlighted fresh produce, nuts, ice cream, BBQ meats, produce and kitchen appliances like Tefal cookware, while encouraging the use of the ‘Lidl Plus’ pricing scheme. This was followed by an August 3 flyer that expanded the selection BBQ items in late July to include Asian-inspired foods, tools, clothing, back-to-school supplies and insect repellents. By mid-August, the promotional focus autumn transitions by mid-August. The September campaign in Greece began to shift toward the transition into autumn. A flyer released on August 17 featured discounts of up to 31% 33% on fresh fruits and vegetables, alongside seasonal items like Nivea sunscreen and wines. The retailer also introduced back-to-school promotions, including stationery, bags, and Paw Patrol themed toys, as well as home goods such as plants Japanese-inspired foods, ‘SPORT FOOD’ items, and linens. On August 31, Parkside tools. By late September, Lidl announced released its September October promotional flyer for Greece, offering discounts on which included over 70 50 essential products. products at prices excluding VAT. This campaign includes up to 33% off fresh fruits and vegetables and features Japanese-inspired foods, frozen ice cream, and high-nutrition ‘SPORT FOOD’ items. The selection also covers Lupilu diapers, Silvercrest air fryers, Parkside tools, Crivit sportswear, featured Halloween sweets and continued school supplies, alongside decorations, seasonal sunscreens, insect repellents, wines, autumn clothing, organic products, CRIVIT fitness equipment, and plants. By mid-September, Parkside rechargeable tools available via ‘Lidl Plus’ pricing. A subsequent update for the Greek promotional focus evolved October promotion expanded the scope to include French-inspired cuisine more than 215 items, such as Latin American-inspired cuisine, sweet and fresh meats. savory snacks, and Halloween-themed treats. The September flyer October offerings also highlighted seasonal autumn clothing featured a 20% discount on selected red and outdoor gear, such award-winning wines, as trekking boots and jackets, alongside well as non-food items including Parkside DIY tools and various plants wet and flowers for home dry vacuum cleaners, cleaning supplies, organizational tools, and garden use. various plants.

Versions

  1. 2026-10-19 07:32 UTC Lidl summer and seasonal retail promotions in Balkans and GR
  2. 2026-09-14 07:05 UTC Lidl summer and seasonal retail promotions in Balkans and GR
  3. 2026-08-31 05:14 UTC Lidl summer and seasonal retail promotions in Balkans and GR
  4. 2026-08-17 07:08 UTC Lidl summer and seasonal retail promotions in Balkans and GR
  5. 2026-08-03 06:43 UTC Lidl summer retail promotions in Balkans and Greece
  6. 2026-07-27 12:34 UTC Lidl summer retail promotions in Balkans and Greece

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