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Lucid Motors expansion into France

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2026-09-25 09:52 UTC → 2026-10-17 10:48 UTC · added ~~removed~~

American electric vehicle manufacturer Lucid Motors has initiated its expansion into the French market through a partnership with Emil Frey France. This agreement tasks Emil Frey with providing logistics, homologation, and distribution infrastructure, while Lucid maintains control over its commercial strategy and brand identity. ~~Following the partnership announcement, Lucid released specific pricing for its vehicle lineup ahead~~ Ahead of its public debut at the Paris Motor ~~Show.~~ Show, Lucid released specific pricing for its vehicle lineup. The Air sedan models range from the Air Pure, starting at €86,900, to the high-performance Air Sapphire. The Air Grand Touring offers a range of up to 960 km (WLTP). The Gravity SUV lineup includes the Touring model at €95,900, with higher trims such as the Grand Touring at €120,900 and the Grand Touring Ultimate reaching €148,900. The company intends to compete with Tesla by positioning its entry-level models at lower price points than previous Tesla equivalents. Following its showcase at the Paris Motor Show, Lucid announced plans for a full market entry in the first quarter of 2027. This expansion will include the rollout of the Air sedan and the Gravity luxury electric SUV, the latter of which features a 900V architecture and a drag coefficient of 0.24. Through its partnership with Emil Frey France, Lucid aims to exceed 16 partner retail and service sites across the country by the end of 2027. France represents Lucid’s sixth European market, following Germany, the Netherlands, Norway, Switzerland, and Belgium.

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