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Luxury watchmaker product releases and technical updates

Updated 4 times since CLSTR started tracking revisions of this situation.

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2026-09-17 10:13 UTC → 2026-10-08 02:05 UTC · added removed

Various luxury watchmakers have announced new product expansions and technical advancements throughout late August and early September 2026. Longines refreshed its Master Collection with the introduction of the Master Collection Chrono Monopoussoir, a single-pusher chronograph utilizing the manual winding caliber L799.5 movement. The brand also launched a ‘Home of Elegance’ campaign. Zenith introduced the Chronomaster Solo Sport, marking the first three-hand, time-only model within its Chronomaster collection. Moving away from the line’s traditional chronograph focus, this 40mm stainless steel watch emphasizes high-frequency capabilities via the El Primero 3620 automatic caliber, which operates at 5Hz and provides a 60-hour power reserve. The movement features a silicon escapement and a star-shaped rotor. The watch includes a ceramic bezel and water resistance up to 20 bar. Design elements feature a ceramic dial with an engraved 45-degree ‘Z’ pattern, available in white, black, and brown, including a boutique-exclusive black version without a date window. The launch is supported by a campaign featuring brand ambassador Ryoma Takeuchi. At Geneva Watch Days 2026, Zenith further detailed expanded its offerings by introducing two new editions to the model, noting it includes Defy Extreme line: the Lapis Lazuli II and the Ultraviolet. Both models utilize the El Primero 9004 automatic chronograph movement. The Lapis Lazuli II features a steel three-link bracelet titanium and carbon case paired with a new ZENCLASP™ deployment buckle featuring lapis lazuli dial, while the Ultraviolet edition employs an integrated micro-adjustment system. all-titanium case to showcase an electric-colored dial. Citizen Watch Co. released two limited edition models from its Promaster line to commemorate the 50th anniversary of Eco-Drive technology, including the SKY series ‘Skyhawk’ and the LAND series ‘Tsuno Chrono’. Seiko expanded its Prospex Speedtimer collection with four new mechanical models, including two automatic chronographs (HBD001 and HBD002) with 42mm cases and the calibre 8R48 movement, and two three-hand date watches (HBC003 and HBC004) with 39.5mm cases and the calibre 6R55 movement. watches. The company also prepared a limited-edition Astron chronograph featuring GPS synchronization across 38 time zones. synchronization. H. Moser & Cie, in collaboration with Agenhor, released the Endeavour Flyback Chronograph Dual Time Date.

Versions

  1. 2026-10-08 02:05 UTC Luxury watchmaker product releases and technical updates
  2. 2026-09-17 10:13 UTC Luxury watchmaker product releases and technical updates
  3. 2026-09-15 02:45 UTC Luxury watchmaker product releases and technical updates
  4. 2026-09-09 04:44 UTC Luxury watchmaker product releases and technical updates
  5. 2026-09-05 04:15 UTC Luxury watchmaker product releases and technical updates

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