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MasterChef franchise expansion in Argentina

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2026-10-17 14:03 UTC → 2026-10-18 22:13 UTC · added ~~removed~~

The MasterChef franchise in Argentina has seen continued expansion through various formats and media developments. Recent activity included the MasterChef Celebrity edition, which featured an aviation-themed challenge and a judging panel change where Fernando Trocca replaced Germán Martitegui. Concurrently, chef Germán Martitegui announced plans to reopen his restaurant, Tegui, in a new fine-dining format. Following these developments, the third edition of MasterChef Junior premiered on Telefe, hosted by Verónica Lozano. The program, which features a jury composed of Maru Botana, Germán Martitegui, and former winner Ian Lucas, achieved high viewership. The premiere reached a peak of 11 rating points, significantly outperforming competing programs on other channels. In a subsequent season following a ten-year hiatus, the show returned to Telefe with 14 contestants aged 8 to 13. The debut episode saw viewership start at 9.9 rating points and peak at 11.8 points. During the premiere, which featured a smash burger challenge, Germán Martitegui shared that his previous experience with the junior format influenced his decision to become a father. Following the broadcast, a 9-year-old participant named Toto became the target of online backlash following a tense moment during a cooking challenge. The child released a video requesting that social media users stop the “negative comments and harassment,” stating that the “online hate was deeply affecting him.”

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