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[SITUATION] · [QUIET] · [BUSINESS]
2 clusters · 4 sources · 11 days · First seen · Last updated
Mizuno product line expansions
Overview
Mizuno has announced several new product expansions across its footwear and apparel lines, focusing on the intersection of technical performance and lifestyle design.
In late September, the company introduced new iterations of the Wave Rider series, including the Wave Rider 30.1 and 30.2. These models incorporate MIZUNO ENERZY nxt midsole technology and X10 outsoles to support both high-performance running and casual use. A limited-edition ‘JEWELS PACK’ version of the retro Wave Rider 10 was also announced as a fashion collaboration.
Following this, Mizuno expanded its Sportstyle line in October with the release of new colorways for the WAVE PROPHECY LS GTX, which utilizes GORE-TEX and INFINITY WAVE technology. The company also announced a collaboration with Jeans Factory for a Breath Thermo puffer jacket designed for urban environments.
Entities
Timeline
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[BUSINESS] 2 sourcesMizuno expands Sportstyle line with new footwear and apparel
Mizuno expands its Sportstyle offerings with a new GORE-TEX WAVE PROPHECY LS GTX colorway and a collaborative Breath Thermo puffer jacket with Jeans Factory.
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[BUSINESS] 2 sourcesMizuno expands Wave Rider series with new performance and lifestyle models
Mizuno expands its Wave Rider series with the performance-oriented 30th anniversary models and a fashion-forward, limited-edition Wave Rider 10 collaboration with ROSE BUD.
Sources
eyescream.jp · gizmodo.jp · iussp.org · prtimes.jp