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Ootoya Love Meal project launch

Updated 1 time since CLSTR started tracking revisions of this situation.

What changed

2026-08-12 06:33 UTC → 2026-08-14 07:12 UTC · added removed

Japan’s restaurant chain Ootoya launched the “Love Meal” (Aijō Meshi) project, a limited-time initiative led by model and culinary expert Aki. The project aims to develop a menu specifically for busy parents and dual-income families. families while emphasizing the “emotional value” of food. The initiative included a three-part documentary series on Ootoya’s YouTube channel, covering topics such as parents’ thoughts and recipe development. channel. During a promotional event in Tokyo, Aki supervised the development of two specific menu items items: “Salt-Koji Pork with Pickled Chinese Cabbage” and “Summer Japanese-style Taco Rice.” These dishes were scheduled for nationwide sale from August 14 to September 30. In connection with At the project, promotional event, former Nadeshiko Japan football star Homare Sawa attended as a guest to discuss the importance of food in supporting family members. Aki also shared personal anecdotes regarding her family’s history with the restaurant and restaurant, noting how she visited Ootoya to support her two sons while they lived in baseball dormitories. She highlighted her family tradition of using specific meals, such as red rice and salt-grilled sea bream, to offer encouragement and bring good luck to her children during sporting events.

Versions

  1. 2026-08-14 07:12 UTC Ootoya Love Meal project launch
  2. 2026-08-12 06:33 UTC Ootoya Love Meal project launch

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