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Poland telecom market churn and SME role

Updated 1 time since CLSTR started tracking revisions of this situation.

What changed

2026-07-27 12:11 UTC → 2026-08-06 09:15 UTC · added removed

In early July, a regulator report highlighted the significant contribution pivotal role of small and medium‑sized operators to in Poland’s broadband landscape, noting that ecosystem: SMEs generated a third about one‑third of stationary‑internet fixed‑line internet revenue and supplied over were responsible for more than half of rural FTTH deployments. The roll‑outs. That same period showed saw a 9 % year‑on‑year decline drop in number portability, number‑portability, with modest gains and losses among the major carriers. four incumbents. By late July, the focus shifted to an unprecedented level of mobile‑number switching in the second quarter end of 2026. Over 361 000 July, churn accelerated dramatically. UKE data showed that 361,107 mobile numbers moved switched between the four largest providers, Orange, Plus, T‑Mobile and Play in Q2 2026, bringing the half‑year total to more than 740 000. 740,507. Orange recorded posted the largest net gain, gain (+36,894), while Plus saw recorded the steepest loss. loss (‑67,675). Analysts linked the surge to growing consumer demand preference for flexible, contract‑free plans and the appeal of virtual operators, underscoring signalling opportunities for new entrants to capture entrants. August data confirmed Orange’s leading position in number‑porting, receiving 19,834 of the transferred numbers and operating 12,713 base stations, with 5G coverage reaching 4,600 C‑band sites and 1,300 MHz sites, serving roughly 35.7 million people. T‑Mobile Poland reported 13.3 million subscribers, up 340 000 year‑on‑year, with its 5G network now covering 94 % of the population and a 55 % rise in new fiber‑optic orders. Both carriers emphasized continued investment in network capacity, broadband services and convergent product bundles as drivers of market share from incumbents. growth.

Versions

  1. 2026-08-06 09:15 UTC Poland telecom market churn and SME role
  2. 2026-07-27 12:11 UTC Poland telecom market churn and SME role

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