< Back to situation

[REVISION HISTORY]

Promotool scent technology and olfactory design developments

Updated 1 time since CLSTR started tracking revisions of this situation.

What changed

2026-08-31 08:15 UTC → 2026-09-02 02:45 UTC · added removed

Promotool Co., Ltd. has announced several advancements in its scent technology and olfactory design services. The company launched its ‘Space Scent® Aroma Spray’ on the JAL Shopping website, a fragrance inspired by astronaut descriptions of space and the scent of ethyl formate. To support its research and development, the company’s senior perfumer, Takeshi Watanabe, completed advanced training at the French perfume school ISIPCA. Expanding into strategic branding, Promotool is scheduled to present a lecture at participate in COSME Week 2026 Osaka. Osaka on September 30. The presentation, titled “Olfactory Design Thinking That Luxury Cosmetic Brands Should Practice in the EC Era,” company will discuss using present on ‘olfactory design,’ demonstrating how strategic scent to design can enhance luxury cosmetic brand value through space design value. This approach aims to create a cohesive brand experience by connecting products, physical spaces, and product development, citing staff training, building upon previous work with brands such as Shiseido and Kose.

Versions

  1. 2026-09-02 02:45 UTC Promotool scent technology and olfactory design developments
  2. 2026-08-31 08:15 UTC Promotool scent technology and olfactory design developments

Only revisions since CLSTR began indexing content versions appear here. Select a version to see what changed compared to the one before it.