Monitor this situation.
Unsubscribe anytime.
[SITUATION] · [ACTIVE] · [BUSINESS]
3 clusters · 7 sources · 7 days · First seen · Last updated
Retailer backpack product expansions
Overview
Retailers are expanding their backpack offerings to cater to different consumer segments, ranging from luxury goods to budget-friendly travel gear.
Aldi is introducing its ‘Live in Style’ range, which includes lifestyle backpacks starting at €7.99 and specialized travel options. A notable item is a 28-liter or 29-liter cabin backpack featuring an integrated vacuum compartment designed to compress clothing for maximized storage. This model is intended to meet carry-on requirements and includes a padded compartment for electronic devices.
Specifically, Aldi is launching a 29-liter travel backpack designed to assist travelers, such as cyclists, in maximizing space. The product features a vacuum compression compartment that utilizes a valve to reduce the volume occupied by soft items like clothing, thermal wear, and accessories. Measuring approximately 30.5 x 20 x 40 cm, the backpack includes a main zippered compartment, various pockets, and adjustable straps. It is priced at €19.99 and is scheduled to be available in Aldi supermarkets in Spain starting September 12, subject to stock availability.
In the premium market, Liebeskind Berlin is offering high-quality leather options, such as the Alita Backpack M, which is crafted from grained cowhide leather for professional and casual use.
Entities
Aldi · Live in Style · Aldi Süd · Adidas · Liebeskind Berlin
Timeline
-
5 days ago
[BUSINESS] 2 sourcesALDI to launch vacuum compression travel backpackALDI is releasing a 29-liter travel backpack featuring a vacuum compression compartment for €19.99 in Spain.
-
8 days ago
[BUSINESS] 2 sourcesRetailers offer diverse backpack options from luxury leather to budget travel gearRetailers are highlighting different backpack options, ranging from Liebeskind Berlin’s 229-euro leather models to Aldi Süd’s 12.99-euro travel backpack featuring a vacuum-compression function.
-
12 days ago
[BUSINESS] 3 sourcesALDI launches new backpack range with vacuum compression featuresALDI is launching new ‘Live in Style’ backpacks on September 5, including a €19.99 vacuum-compression model and urban-style designs starting at €7.99.
Sources
4gnews.pt · deutschlandsuchtdensuperstar.de · ep01.epimg.net · giga.de · magazine-hd.com · metropoles.com · todomountainbike.net
This summary has been updated 1 time: see revision history