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[SITUATION] · [ACTIVE] · [BUSINESS]
2 clusters · 3 sources · 3 days · First seen · Last updated
Sierra Leone Premier League sponsorship and season launch
Overview
The Sierra Leone Football Association (SLFA) secured a sponsorship agreement with Leone Rock Metal Group worth NLe 4,127,994 for the 2026/27 Sierra Leone Premier League season. This partnership, entering its fourth consecutive year, is intended to fund the organization, management, and operational delivery of the league while supporting the financial sustainability of participating clubs.
Following the agreement, the 2026/2027 Leone Rock Premier League season officially commenced. The season features renewed government support and new broadcasting arrangements, including live streaming of Matchweek One fixtures via DAZN. Sports Minister Augusta James-Teima noted the importance of the league for “national unity, youth empowerment, and economic opportunity.”
Entities
Sierra Leone Football Association · DAZN · Leone Rock Metals Group · Freetown · Leone Rock Metal Group
Timeline
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[SPORTS] 2 sourcesLeone Rock Premier League begins 2026/2027 season
The 2026/2027 Leone Rock Premier League season has launched in Sierra Leone, featuring free live streaming on DAZN and renewed government backing for football development.
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[BUSINESS] 2 sourcesSierra Leone Football Association secures NLe 4.1m sponsorship
The Sierra Leone Football Association has secured a NLe 4.1 million sponsorship deal with Leone Rock Metal Group for the 2026/27 Premier League season.
Sources
a-zsl.com · sierraloaded.sl · thecalabashnewspaper.com