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[SITUATION] · [QUIET] · [BUSINESS]
2 clusters · 2 sources · 14 days · First seen · Last updated
Video game publisher digital sales
Overview
Major video game publishers, including Bandai Namco, Nintendo, and Sunsoft, have implemented various digital sales across multiple platforms during the summer of 2026.
Initial promotions by Bandai Namco and Sunsoft featured significant discounts ranging from 30% to 90% on titles such as ‘Tales of ARISE – Beyond the Dawn Edition’ and ‘Clock Tower: Rewind’ across the PlayStation Store, Nintendo eShop, and Steam.
Subsequent sales extended these digital discounts, with Nintendo offering deals on titles like ‘Animal Crossing: New Horizons’ for Nintendo Switch and Nintendo Switch 2 platforms through mid-August. Bandai Namco continued its promotions with extended sales on the PlayStation Store and Nintendo eShop, featuring titles such as ‘SYNDUALITY Echo of Ada’ and ‘Dragon Ball: Sparking! ZERO’ through late August and early September.
Entities
Nintendo eShop · Nintendo · Steam · PlayStation · Bandai Namco Entertainment Inc.
Timeline
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26 days ago
[BUSINESS] 2 sourcesNintendo and Bandai Namco launch digital video game salesNintendo and Bandai Namco are holding digital sales for various video game titles on Nintendo Switch, PlayStation, and other platforms, offering significant discounts on popular franchises.
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about 1 month ago
[BUSINESS] 2 sourcesBandai Namco and Sunsoft Announce Summer Download Game SalesBandai Namco and Sunsoft launch summer sales on PlayStation, Nintendo eShop and Steam, offering up to 90% off downloadable games.
Sources
game.watch.impress.co.jp · gamebiz.jp