Brazil's Golden August campaign expands breastfeeding support across municipalities

Agosto Dourado breastfeeding campaign Brazil maternal health milk banks

The national "Agosto Dourro" (Golden August) campaign, established by Brazil's Law No. 13.435/2017, designates August as a month of promotion, protection and support for breastfeeding. The Ministry of Health and the World Health Organization recommend exclusive breastfeeding for the first six months and continued nursing up to two years or more.

Across the country, municipal health secretariats are organising activities: Várzea Grande and Cerro Branco hold lectures and dynamic sessions in basic health units; the Federal District coordinates information portals, donor‑milk banks and employer‑family support; São Gonçalo, Porto Velho, Maceió, Chapecó and other cities run courses for pregnant women, support groups, donor‑milk collection points and special hospital programming. Local officials such as Maria Janie of Várzea Grande and Graça Cruz of the Federal District stress the need for a strong network to assist mothers facing difficulties. The campaign highlights the health benefits for infants—enhanced immunity, reduced infections, better cognitive development—and for mothers, including lower risks of breast and ovarian cancer and faster postpartum recovery. By mobilising health workers, families, employers and communities, the initiative aims to increase exclusive breastfeeding rates and sustain them beyond infancy.

Entities

Agosto Azul campaign · Agosto Dourado campaign · Aline Lamaita · Fundo Social de Solidariedade (FUSS) Araras · Graça Cruz · Human Milk Bank of Maceió · John Nodari · Luis Rafael Perez Naranjo · Maceió public milk banks · Maria Janie · Ministry of Health (Brazil) · Pato Bragado municipality

Claims

What the coverage asserts, and how many sources carry each claim.

[● 6 SOURCES] Agosto Dourado is a Brazilian campaign established by Law 13.435/2017 to promote, protect and support breastfeeding. diariopernambucano.com.br · ebookcult.com.br · epharma.com.br · imprensapublica.com.br · guiadobebe.com.br · +1 more
[● 4 SOURCES] Graça Cruz is the coordinator of Políticas de Aleitamento Materno in the Distrito Federal. diariopernambucano.com.br · ebookcult.com.br · imprensapublica.com.br · www.tribunafmbrasilia.com.br
[○ 1 SOURCE] Hospital Regional do Oeste in Chapecó organized a month‑long programme in August 2026 to encourage breastfeeding. clicrdc.com.br
[○ 1 SOURCE] Francisco Beltrão's municipal health secretariat opened registrations for a municipal breastfeeding incentive campaign that includes a photography contest. jornaldafronteira.com.br
[○ 1 SOURCE] Maceió's public milk banks supplied a total of 1,229.467 L of donor human milk to public maternities between May 2022 and July 2026. aquiacontece.com.br
[○ 1 SOURCE] Porto Velho's municipal health secretariat provides continuous breastfeeding support from prenatal visits through post‑partum home visits. www.namiradopovo.com
[○ 1 SOURCE] Cerro Branco's municipal health secretariat joined the Agosto Dourado campaign to promote breastfeeding. ocorreio.com.br
[● 4 SOURCES] The Ministry of Health and the World Health Organization recommend exclusive breastfeeding for the first six months and continued breastfeeding up to two years. diariopernambucano.com.br · ebookcult.com.br · imprensapublica.com.br · www.tribunafmbrasilia.com.br