AITO to enter European market in autumn 2027

At the 2026 Paris Motor Show, Clifford Kang, Vice President of SERES Group, announced that AITO plans to officially enter the European market in autumn 2027. This move represents a significant step in the brand's global expansion.

In China, AITO has reached over 1.2 million customers. According to Brand Finance’s Automobiles 100 2026 ranking, the company is ranked among the world’s top 10 luxury automotive brands and is the highest-valued Chinese luxury automotive brand. The company operates under the philosophy of ‘Intelligence Redefining Luxury,’ aiming to combine traditional luxury with advanced technological mobility.