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[TECHNOLOGY] · United States · 2 sources

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Apple announces product launch event for October 28

Apple has officially announced a new product launch event scheduled for Wednesday, October 28. Following a hint from executive Greg Joswiak, the event is expected to focus on new Pro-tier products. Rather than a traditional livestream, the launch will utilize press releases and videos, alongside a special ‘Apple Experience’ in Los Angeles for select journalists and creators to test new hardware.

Speculation regarding the event includes the potential announcement of a touchscreen MacBook, a refreshed iMac, and a new generation of the iPad mini. The upcoming iPad mini is rumored to feature a significant hardware overhaul, including an A20 Pro chip built on a 2-nanometer process for improved speed and battery efficiency. Other rumored upgrades for the iPad mini include an OLED display and new waterproof speakers similar to those found in iPhones.

Entities

Apple · Greg Joswiak · Los Angeles