Auchan supermarkets to transition to Intermarché brand

As part of a national restructuring plan, several Auchan supermarkets are transitioning to the Intermarché and Netto brands, both part of the Les Mousquetaires group. This transformation follows a project announced a year ago to convert Auchan's network of 261 stores.

In the Alsace region, five stores are scheduled for this transition. These include locations in Strasbourg (Kléber, Neudorf, and Robertsau), as well as Rosheim and Colmar. Some stores will close for approximately two weeks to facilitate information system updates, new product setups, and signage changes before reopening under the Intermarché name.

Other locations, such as those in Caluire and Massieux, have already completed the transition. The rebranding process is expected to continue progressively across France.