Starbucks and McDonald's launch seasonal autumn menus

Major food and beverage brands are launching seasonal autumn menus for 2026. Starbucks Mexico, operated by Alsea, has crowned Christian Alexis Ortiz Hernández as its Barista Champion 2026. Ortiz will represent the Mexican market at an international competition held at Hacienda Alsacia in Costa Rica. Additionally, Starbucks in Mexico has launched its highly anticipated Pumpkin Spice 2026 lineup, including lattes and frappuccinos, available through Starbucks Rewards.

In the United States, McDonald's is introducing an autumn-inspired coffee line featuring apple pie and caramel flavors, such as the Apple Pie Caramel Latte and Frappé, as an alternative to traditional pumpkin spice offerings.

Fashion trends for the upcoming autumn season also highlight a shift toward specific silhouettes and styles. Key trends include wide-leg jeans, T-bar shoes, loafers, and ballet flats. There is also a noted resurgence of sophisticated track pants and the emergence of Napoleon-style jackets and cigarette jeans.