Beats launches Beats 360 modular headphones

Beats 360 over-ear headphones noise cancellation modular design interchangeable ear cushions

Beats has officially released the Beats 360, a new line of premium over-ear headphones positioned above the Beats Studio Pro. The device features a modular design that allows users to swap ear cushions and headbands to customize colors and styles.

Technically, the Beats 360 offer up to 1.75x more noise cancellation than the Studio Pro and include features such as Personalized Spatial Audio, Transparency mode, and Adaptive EQ. The headphones are IPX4 sweat and water-resistant. Two types of cushions are available: the breathable Performance Knit memory foam, which ships with the device, and the softer UltraPlush cushions, which can be purchased separately.

Retail availability includes Apple Stores, Best Buy, and Target. The headphones are priced at $349.99 and are available in colors including Black, Cloud, Pink, and Sky. Oliver Schusser, Vice President of Apple Music and Beats, noted that the design aims to appeal to a broad demographic through its mix-and-match customization capabilities.