started · updated
Beauty and skincare trends highlight popular drugstore products
Various beauty and skincare products are gaining attention in the German drugstore market. The M. Asam Magic Finish Make-up Mousse has been identified as a bestseller at retailers like Rossmann and dm, functioning as a multi-purpose product that combines primer, concealer, foundation, and powder.
In the category of eye makeup, the Maybelline Lash Sensational Sky High Waterproof Mascara is highlighted for its volume and length. For body care, trends include the use of body oils to achieve a 'glow' effect, with products like Vaseline Cocoa Radiant being noted for natural shine.
New arrivals at Rossmann for August include the Medicube One Day Exosome Shot Pore Ampoule, ISANA 2-in-1 shower foam and body lotion, and Jean&Len dry shampoo. Additionally, foot care recommendations include Kneipp regenerating foot butter, frei öl Hydrolipid foot cream, and Be Routine foot foam to address dry skin and calluses.
Entities
Isana · M. Asam · Maybelline · Medicube · Rossmann