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[BUSINESS] · Japan · 4 sources

Belle Maison unveils 2027 character-themed Osechi sets

Japanese retailer Belle Maison announced that pre‑orders for its 2027 character‑themed Osechi boxes will begin on 3 August 2026 via its online store. The range features collaborations with San‑X Universe, Moomin and Snoopy, offering multi‑layered frozen meals designed for small gatherings, including two‑person portions and an individual‑style Moomin set.

Each set includes themed food items such as jōyo manjū, cheese hamburg steak, three‑color dango, and specialty accessories like custom‑sized lacquer boxes, fabric pouches and decorative chopsticks. Prices are ¥23,900 for the San‑X and Moomin boxes and ¥20,900 for the Snoopy box, with a 5 % discount for orders placed between 3 August and 30 September 2026. All products are manufactured in Japan, frozen for sale, and have a best‑before date of 31 January 2027, containing allergens such as egg, dairy, wheat, shrimp, crab and walnut.

Entities: Belle Maison · Moomin · San‑X · Snoopy