Bourbon launches new biscuit commercial campaign

Bourbon has launched a new television commercial campaign for its ‘Original Biscuit Series,’ featuring actors Tomoya Nakamura, Ruiya Miyase, and Hiroshi Iwase. The ‘Colorful Biscuit’ advertisement, which began airing on October 6, 2026, utilizes visual effects where a monochrome world transforms into vibrant color upon the characters eating the biscuits.

In addition to the main television spot, the campaign includes web commercials for ‘Langlace’ and ‘Rubera,’ as well as radio advertisements. The actors’ attire in the commercials was specifically designed to match the color schemes of the respective biscuit products.

To accompany the campaign, the musical group Homecomings has written a new song titled ‘halfway’ for the ‘Colorful Biscuit’ commercial. The track is scheduled for digital release on October 7, 2026.