BRI launches Member Get Member program for premium banking clients

Bank Rakyat Indonesia (BRI) has introduced a ‘Member Get Member’ program specifically for its BRI Prioritas and BRI Private customers. The initiative encourages existing premium clients to refer potential new customers who meet the bank's specific criteria for these high-tier services.

As an incentive for these personal recommendations, participating customers have the opportunity to receive cashback of up to Rp20 million. The program aims to expand the bank's network of professionals, entrepreneurs, and business owners by leveraging the personal connections and experiences of its current premium clientele.