Colombian football clubs push for TV rights revenue overhaul

The Colombian football governing body Dimayor has called an extraordinary assembly for July 29 after eight of the league’s biggest clubs – known as the G8 – demanded a revision of the television‑rights revenue distribution model. The clubs propose a 50‑50 system: half of the total TV income would be shared equally among all 36 professional clubs, while the other half would be allocated according to merit criteria such as recent sporting performance, investment in facilities and fan‑base size.

The G8 clubs, including Atlético Nacional, América de Cali, Millonarios, Junior, Deportivo Cali, Independiente Medellín, Santa Fe and Once Caldas, have announced they will not cede image or commercial rights for a new broadcast contract until the new model is approved. They warned that without an equitable split, the current arrangement could jeopardise the broadcasting of matches, as clubs could refuse to allow their games to be aired.

Dimayor is negotiating a new deal with Win Sports, reportedly worth about US$73 million for the 2027‑2030 period. Smaller clubs, such as Alianza Valledupar, have voiced concern that the proposed redistribution could push them toward bankruptcy, arguing that “the clubs small would disappear” if the merit‑based portion favours only the big teams.

The outcome of the assembly will shape the financial stability of Colombian professional football and determine which broadcasters – possibly Caracol, RCN, ViX or other platforms – will carry the league after the current contract expires.