Daejeon City launches Chuseok consumption promotion event

Daejeon Metropolitan City is launching a consumption promotion event for the Chuseok holiday to revitalize local alleyway businesses and provide benefits to citizens. To celebrate the launch of Ontong Daejeon 2.0, the city will hold its first promotional event throughout September.

From September 1 to September 30, citizens who spend a total of 300,000 won or more at three or more Ontong Daejeon affiliated merchants will be automatically entered into a drawing. A total of 40,000 winners will receive 5,000 Ontong Daejeon points, which are scheduled to be distributed in October.

The city plans to conduct three major consumption promotion events by the end of the year, including events linked to the Korea Grand Festival in October and November, and a year-end event in December. Through these initiatives, the city aims to provide points to a total of 100,000 people to encourage sustained local spending.

Additionally, the city is organizing various programs, such as a prize event in collaboration with Hana Bank and a promotion for the Ontong Daejeon Mall. Since its launch, Ontong Daejeon 2.0 has seen an increase of approximately 10,000 new members and total recharge amounts reaching 47.2 billion won.